diff --git a/conda_build/bdist_conda.py b/conda_build/bdist_conda.py
index b10e4758c4..3f16238d9c 100644
--- a/conda_build/bdist_conda.py
+++ b/conda_build/bdist_conda.py
@@ -12,10 +12,11 @@
 from .build import handle_anaconda_upload
 from .conda_interface import StringIO, configparser, spec_from_line
 from .config import Config
+from .deprecations import deprecated
 from .metadata import MetaData
 from .skeletons import pypi
 
-# TODO: Add support for all the options that conda build has
+deprecated.module("24.3", "24.5")
 
 
 class GetoptError(BaseError):
diff --git a/news/5196-deprecate-bdist-conda b/news/5196-deprecate-bdist-conda
new file mode 100644
index 0000000000..9df30f83a6
--- /dev/null
+++ b/news/5196-deprecate-bdist-conda
@@ -0,0 +1,19 @@
+### Enhancements
+
+* <news item>
+
+### Bug fixes
+
+* <news item>
+
+### Deprecations
+
+* Mark conda_build/bdist_conda as pending deprecation. (#5196)
+
+### Docs
+
+* <news item>
+
+### Other
+
+* <news item>