Extensions Badging on the Microsoft Edge Add-Ons Store

[sivsouvamMSFT]

📣 Exciting news for Edge users & developers!

Extensions have been contributing to making browsing on Microsoft Edge a delightful experience for users. The Microsoft Edge add-ons store catalog has grown to close to 11,000 add-ons and as we continue to grow, we want to evolve and be ready for scale. This means there is more hustle and competition for extensions discoverability in the marketplace. Thus, making sure we provide the best experience to both our users and developers becomes critical for us.

Towards that end, we intend to ensure users can trust the extensions they are downloading on edge and we as a marketplace, surface high-quality extensions to help them achieve this. We are planning to introduce extensions badging on EAS which will encourage developers to build extensions, keeping our best practices in mind. Leading to edge extension users getting the ease to differentiate and discover these quality extensions on EAS.

The Microsoft Edge Addons Store is starting its experiment with extension badges soon. And we want to iteratively build this alongside our dev community. Microsoft Edge is starting with a small-scale experiment and will begin to engage with the developer community to talk through the criterion and help them get acquainted with the badging process on EAS. Please look out for more details on the extension's badging experiment from Microsoft Edge!

What are our principles?

• User-Centric
• Objective evaluation criterion

Watch out for this space for more information on Badging extensions on Edge Add-ons Store. You may also refer to our documentation for further details.

PS: Badging in this case refers to visual labels, which will be shown on the extensions’ product description pages and other pages on the Edge Add-ons Store, once they are granted to a particular extension.