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This project features a Tableau dashboard for visualizing and analyzing key performance metrics in an Amazon Business. It includes sales trends, customer demographics, product performance, and profitability insights, providing a comprehensive overview for decision-making. Built with a focus on interactive data exploration and realtime updates.

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Amazon Tableau Dashboard

Amazon Tableau Dashboard

Overview

This repository contains an Amazon Tableau Dashboard that provides insightful data visualizations and metrics related to the performance of an Amazon e-commerce business. The dashboard is designed to help users understand key aspects of sales, customer behavior, product trends, and financial performance.

Key Features

  1. Sales Overview: Visualize total sales, sales distribution across different regions, and time-based sales trends.
  2. Customer Analytics: Breakdown of customer demographics, purchase patterns, and lifetime value (LTV) metrics.
  3. Product Analysis: Performance of top products, product categories, and product profitability.
  4. Financial Health: Track overall revenue, profit margins, and cost breakdown.
  5. Interactive Features: Use Tableau’s interactive features to filter and drill down into specific data points, time periods, or segments.

File Structure

Amazon Tableau Dashboard.twbx: The Tableau workbook file containing all visualizations and data.

Requirements

To view and interact with the Tableau dashboard, you will need: Tableau Desktop installed on your machine.

Getting Started

  1. Clone the repository: Copy code git clone https://github.com/your-username/amazon-tableau-dashboard.git
  2. Open the Amazon Tableau Dashboard.twbx file in Tableau Desktop.

Usage

  1. Use the filters on the dashboard to explore specific product categories, regions, or customer segments.
  2. Analyze the sales and performance metrics to drive business decisions.

Future Enhancements

  1. Add more granular customer segmentation to improve targeting.
  2. Implement predictive analytics to forecast sales and trends. 3.Add additional data sources for a more comprehensive business analysis.

Contributing

If you'd like to contribute, please fork the repository and submit a pull request. For larger changes, open an issue to discuss ideas before implementation.

License

This project is licensed under the MIT License - see the LICENSE file for details.

Contact

For any questions or feedback, feel free to reach out via email at:
Github : https://github.com/Aditigupta0020/
LinkedIn : https://www.linkedin.com/in/aditigupta20/

About

This project features a Tableau dashboard for visualizing and analyzing key performance metrics in an Amazon Business. It includes sales trends, customer demographics, product performance, and profitability insights, providing a comprehensive overview for decision-making. Built with a focus on interactive data exploration and realtime updates.

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