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ChiaraDallOlio authored Mar 27, 2024
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- Creation of Multimedia Content: Guide students in the creation of attractive and professional content, such as teaser videos, to promote their projects.
- Preparation of Effective Presentations: Assist students in developing and perfecting their elevator pitch and other oral presentation forms in front of different audiences.

- Understanding project’s narratives and storytelling
- Develop a written publication

### Methodological Strategies

- Case studies.
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## Schedule

=== "Day 1"
=== "Day 1 - Pablo"

Development of Messages and Selection of Communication Channels
- Identification of project key messages.
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- Social media profile creation and management.
- Content planning and editorial calendar setup.

=== "Day 2"
=== "Day 2 - Pablo"

Creation of Multimedia Content
- Theory of creating teaser videos.
- Structure and production of visual communication material.
- Practical video production workshop.
- Brainstorming sessions and visual content design.

=== "Day 3"
=== "Day 3 - Pablo"

Preparation and Execution of Effective Presentations
- Elevator pitch structure and techniques.
- Initial one-minute project pitch by each student without visual aids.
- Elevator pitch workshop with detailed structure.
- Analysis of successful elevator pitch examples and resources.

=== "Day 4 - Laura"

Personal Narrative
- Narrative/ Storytelling of my project
- Understanding project’s narratives

=== "Day 5 - Laura"

Publication
- Writing Triangle
- The problem, the issue to be addressed
- Position
- Resources and "montage”
- Writing. Coherence. Argumentation
- Text coherence
- Argumentation
- Precautions before, during, and after the writing process
- On content and argumentation
- Some frequent fallacies and argumentative errors
- After writing: Is there a thread of argument in my text?


## Deliverables

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{{ ects }} ECTS

## Additional Resources

- [Academic Writing Guide](http://www.sussex.ac.uk/languages/files/awg/)

Borg, E. (2012) 'Writing differently in Art and Design: Innovative approaches to writing tasks' in Writing in the Disciplines Building Supportive Cultures for Student Writing in UK Higher Education. ed. Christine Hardy and Lisa Clughen. Bingly, UK:Emerald Group Publishing Limited

## Faculty

{{ insert_faculty() }}

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